Converse began in 1908 as a rubber shoe company. Soon after, Converse started using the very same rubber to create sneakers. In 1920, Converse renamed their basketball sneaker the "All Star" and the name stuck. Shoes that were originally intended to sink jump shots on the court soon became much more. From music and art to skating the streets and kicking back, Converse has become so much more than just a shoe. Converse is custom fashion to live your life in. You define your Converse.
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